1- Upload the PDF to your website:
- Add a custom module > open the module> you can add a title if you want here I named it PDFs
- Click on Add media from the toolbar> select file > then upload the PDF to your media library > copy the pdf link > click insert to page
2- Add the PDF as a link to your website
Once you copied the pdf link you can simply type any text you want like download our guide here> highlight this text> click on link icon from the toolbar> then paste the link you copied
Once you click the link you will able to view or download the file